Redesigning a car is something which I anticipated doing on this course but was unsure what would happen when I tried it. It’s not just about giving a car a new face it’s about doing that but keeping the soul of the car intact, to do this I had to look at not just the car I was redesigning but also other corvettes so that I could really see what their brand identity was. My first design (at the top) had a lot of changes to it which I believe made it lose the feeling of a Corvette. The key features which compromised the corvette soul of this car where the waste line and front grills. The waste line I think has too much curve for it to be a Corvette and makes my design also look like it should be in the Ferrari family. I believe that parts of the grill worked like the parts on the side, but the large centre grills lacked a corvette feeling as it bridges the centre line, the centre line is something which is emphasised on corvettes and makes the front of their cars look pointy, which my car does not. However, the lights on the front and rear stick to the Corvette design philosophy. I tried to use what I learned on my first Corvette ( at the top)when designing my second (at the bottom), and not to fall into the same trap that I did last time. My second attempt I focused on keeping it looking like a Corvette, I did this by keeping the split down the centre of the car and keeping it looking like it was going to a point, with a pillar in the front grill to add to this look. Keeping a ridge down the centre of the car helped to the soul of the vett intact. I also kept the shoulder line straight and rear of the car very square, this truly kept my second design looking and feeling like a Corvette which, I am happy with.
Mearsy 